Corporate Headshot Photography: Examples, Cost, and Tips
Covered in this post—
What is a Corporate Headshot?
Corporate Headshots vs. Regular Headshots
What to Expect in a Corporate Headshot Package
Tips for Corporate Headshots
A powerful first impression can make all the difference.
Your corporate headshot is a visual introduction, showcasing your professionalism and personality before you even step into a meeting or connect with a potential client. It conveys your credibility, trustworthiness, and approachability, making it essential for building relationships and opening doors to new opportunities.
In this blog post, we’ll look at corporate headshot photography and discuss everything you need to know to ensure your headshots make a lasting impression.
What is a Corporate Headshot?
A corporate headshot is a professional photograph that captures your likeness and represents your brand within a business context. These photos help establish a polished, professional image for people and businesses.
Corporate headshots are commonly used on:
Company Websites
Business Cards
Email Signatures
Promotional Materials
Professional Social Media Profiles Such as LinkedIn
Similar to candid photos from corporate events, corporate headshots capture the essence and atmosphere of a business. They convey the values that are important to your business and align with your company’s brand identity.
Corporate Headshots vs. Regular Headshots
While corporate and regular headshots focus on capturing someone’s likeness, they have several key differences.
Purpose
The goal of a corporate headshot is to present a professional, polished image that aligns with a company’s brand identity. These images convey trust, competence, and reliability to potential clients and partners.
On the other hand, regular headshots can serve various purposes, such as acting or modeling portfolios, social media profiles, or personal branding.
Style
Corporate headshots often have a more uniform look, with consistent lighting, nondescript backgrounds, and professional poses across all employees. Neutral colors are commonly used in corporate photography to maintain a professional and timeless appearance. However, depending on the company's branding guidelines, incorporating subtle accents of the brand's color palette can add a personalized touch while still maintaining a cohesive look.
This consistency helps create a cohesive visual identity for the company.
Regular headshots allow for more creativity and personal expression, as the style can vary depending on the individual’s preferences and the intended use of the images.
Attire
In corporate headshots, subjects typically wear business attire appropriate for their industry. This may include suits, collared shirts, or professional dresses. The clothing should align with the company’s dress code and brand image. Regular headshots may showcase a broader range of clothing styles, from casual to formal, depending on the purpose of the photograph.
What to Expect in a Corporate Headshot Package
When you book a corporate headshot package, you can expect several different options to choose from. For example, each of our packages include:
A guaranteed number of hours on site, agreed upon when booking. This can be a full day of photography (8 hours), half-day (4 hours), or in some cases, shorter.
All image proofs receive standard retouching
10-15 minute sessions with each employee
High-resolution digital images
The cost of a corporate headshot package depends on the package you select. Different packages include different features, so the prices vary. Example costs of our packages include:
The Premium: The full-day package costs $3,450 + $60 per image, while the half-day package costs $2,100 + $60 per image.
The Professional: The full-day package costs $2,300 + $60 per image, while the half-day package costs $1,425 + $60 per image
The Essential: The full-day package costs $2,300, while the half-day costs $1,425.
Both the Premium and Professional packages come with an optional detailed Photoshop retouching service for $50 per image—perfect for your favorites!
Tips for Corporate Headshots
To guarantee the best results for your corporate headshots, consider the following tips:
1. Wear Appropriate Attire
Avoid wearing white clothing, as it can be challenging to photograph and may clash with the background. Minimize patterns and stripes, as they can appear distorted on camera. Try to strike a balance between comfort and professionalism. Choose clothing that aligns with your company’s dress code and the image you wish to project.
2. Keep Accessories Simple
When it comes to accessories or makeup, less is often better. Opt for minimal, understated accessories that won’t distract from your face. If you regularly wear glasses, feel free to wear them for your headshot to portray an authentic representation of yourself.
3. Groom Accordingly
If you have short hair, consider getting a haircut close to your session date to ensure a neat appearance. If you maintain a clean shave, shave as close to the session as possible and check for stray hairs on your ears, nose, and eyebrows. For those with longer hair, ensure to style it in a way that complements your face and reflects your professional image.
4. Prepare Before the Session
To look and feel your best on the day of your headshot session, take care of yourself in the days leading up to it. Eat well-balanced meals, stay hydrated, and prioritize getting enough sleep. Avoid excessive alcohol consumption or salty foods that may cause puffiness or dark circles under your eyes.
5. Relax on the Day of the Session
On the day of your headshot session, take steps to minimize stress and feel relaxed. This will look different for everyone, but the key is to do a few things to help you feel calm before your headshot. Consider bringing extra clothing options and changing into them just before your session to avoid any potential clothing mishaps.
6. Trust Your Photographer
A professional photographer has the expertise and experience to capture your best angles and guide you through the process. Trust their direction, and feel free to ask questions or express any concerns you may have. They will work with you to ensure you feel comfortable and confident throughout the session.
Schedule Your Corporate Headshots Today
At Mark Campbell Productions, we understand the power of a great corporate headshot.
Our experienced photographers have worked with numerous businesses, helping professionals make a strong first impression through stunning headshots. We offer comprehensive corporate headshot packages tailored to your needs, ensuring you receive high-quality images that represent your personal brand and company culture.
Invest in your professional image with a corporate headshot package. Contact Mark Campbell products today for your free custom quote.